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Comparison of Search Engines Non-Neutral and Neutral Behaviors

Pierre Coucheney 1 Patrick Maillé 2, 3 Bruno Tuffin 1
1 DIONYSOS - Dependability Interoperability and perfOrmance aNalYsiS Of networkS
Inria Rennes – Bretagne Atlantique , IRISA-D2 - RÉSEAUX, TÉLÉCOMMUNICATION ET SERVICES
2 OCIF - Objets communicants pour l'Internet du futur
Télécom Bretagne, IRISA-D2 - RÉSEAUX, TÉLÉCOMMUNICATION ET SERVICES
Abstract : Network neutrality has recently attracted a lot of attention but search neutrality is also becoming a vivid subject of discussion because a non-neutral search may prevent some relevant content from being accessed by users. We propose in this paper to model two situations of a non-neutral search engine behavior, which can rank the link propositions according to the pro t a search can generate for it instead of just relevance: the case when the search engine owns some content, and the case when it imposes a tax on organic links, a bit similarly to what it does for commercial links. We analyze the particular (and deterministic) situation of a single keyword, and describe the problem for the whole potential set of keywords.
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https://hal.inria.fr/hal-00694524
Contributor : Pierre Coucheney <>
Submitted on : Friday, May 4, 2012 - 3:29:28 PM
Last modification on : Wednesday, June 16, 2021 - 3:41:50 AM
Long-term archiving on: : Friday, November 30, 2012 - 11:05:45 AM

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  • HAL Id : hal-00694524, version 1

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Pierre Coucheney, Patrick Maillé, Bruno Tuffin. Comparison of Search Engines Non-Neutral and Neutral Behaviors. 2012. ⟨hal-00694524⟩

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